Augmented Reality (AR) and Virtual Reality (VR) are technologies that can be used to tremendous effect allowing your audience to interact with material in a way no other medium allows. These tools facilitate learning and understanding differently than traditional print or digital media as the viewer becomes a part of the action rather than merely a passive observer. What makes these technologies even more exciting is that they are still in their early stages and have yet to unleash their true potential but they have been around long enough that they are coming down in price and becoming affordable for clients with more modest budgets.